Bucklesbury Navy Blue

Curated Colour : Navy Blue

Bucklesbury are known for their bright and vibrant range of colours that span across an exquisite range of journals, umbrellas, and bags. ‘Curated Colour’ is a transition between these hues, designed to flow seamlessly through the brands social and website feeds. The intention, to immerse the viewer in the intense colours Bucklesbury have to offer and, following the seasons and trends, guide them through a beautifully curated, colour and luxury filled year of ‘Undeniably, Beautifully, Bucklesbury.

As a part of the curated flow through the colour range of umbrellas and bags, we focused on the transition to Navy Blue. This colour was a fresh challenge as we felt we were given the change to focus of conversation on a different, more masculine (in using a model who identifies as male) voice.

Looking at notions of contrast, clean lines, as undeniable Italian class, meets the City of London.

Bucklesbury Bags are designed in London and hand crafted Italy, with the umbrellas being designed and made in London. We wanted to celebrate this connection between the two worlds. Using the navy blue suit, sharp white shirt and navy umbrella to hint at stereotypical visual messages of historical class and culture as the two worlds and styles connect.

Client - Bucklesbury

Bucklesbury CEO - Edita Macfarlane

Photographer and Producer - Mel Brown

Photography Assistant - Tom Roberts

Talent - Davide Infantino